The 30 Major League Baseball clubs invested $80 million in a fledgling media company. That initial investment has been repaid and the media company generated $450 million in revenues this past year, producing a $3 million dividend for each MLB club. Several investment banks recently estimated that the value of the clubs’ original $80 million investment is now worth $2.5 billion.
Who managed this windfall for MLB? The most influential person in the sports business that no one has ever heard of — Bob Bowman, the President and Chief Executive Officer of MLB Advanced Media (MLBAM). Maury Brown interviews Brown.