Mark Cuban’s Shareslueth speculative venture has not exactly been going gangbusters, so his announcement last week of a new professional football league to compete with the National Football League probably does not have the NFL owners quaking in their very well-heeled boots. Phil Miller has a good rundown on the basic economics behind Cuban’s football venture, not the least of which is the current cost of an expansion NFL franchise — probably $800 million or so to the other NFL owners even before absorbing other startup costs.
But is the NFL the real competition for this new venture? It seems to me that NCAA football will be the new venture’s main competition, particularly for players. Could Cuban’s venture be the professional minor league football league that could spur NCAA members to reform big-time college football toward the college baseball model that has been so successful over the past couple of decades?